E.W. Scripps Company station WLWK-FM (94.5) switched call letters and formats at 10 a.m. Friday.
The station changed its call letters to WKTI-FM, the station’s “iconic” old call letters when it belonged to Journal Broadcast Group, and switched the format to country music.
Its identifying brand is 94.5 KTI Country.
The change is a clear swipe at the Clear Channel country music station WMIL-FM (106.3) which has long bedeviled WTMJ-AM (620) the now Scripps talk-news-sports-information station.