Archive for May, 2016

Milwaukee Media Notes: May Sweeps Results

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Some tech issues kept me from posting the local May sweeps ratings earlier today.

However they will not get in the way this afternoon, he said as the cursor flew across the screen.

Perhaps like Hillary I was hacked.

(Update: Genius Bar guy says my battery is “consumed” and I need a new track pad!)

So let’s keep this short and sweet.

– WITI-TV (Channel 6) won at 6 a.m. and 10 p.m. and WISN-TV (Channel 12) had the number one newscast at 5 p.m. and 6 p.m. WITI viewers get up early and stay up late, I guess. And WISN viewers are perhaps lunch bucket types who like a little news with their evening meal. And never the twain shall meet.

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Budget Crisis Cited In UWM Broadcast Prof Zoromski ‘s Jump To Marquette

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Mark Zoromski, a broadcast journalism professor at the University of Wisconsin – Milwaukee for 20-years, has accepted a position as director of student media at Marquette University it was announced Friday.

And the UW system budget crisis was cited as a factor in the move. Zoromski, a Milwaukee television news veteran was news director at WITI-TV (Channel 6) from 1983 to 1986.

In his new position he will be advisor to the student operated Marquette Tribune, Marquette University Radio, the school’s quarterly magazine and journals.

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“Captain America: Civil War” Makes Avengers Great Again

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As the last battle was being fought in “Captain America: Civil War” I realized I couldn’t remember the first battle, the one that opened the film. Put it down to short-term memory loss or approaching senility.

But it is just as likely the sheer length of the film, 146 minutes, and apathy brought on by superhero fatigue.

Despite its title “Captain America: Civil War” is very much an Avengers film.

Instead of asking which Marvel superheroes are in it, easier to say that only Thor and Hulk do not assemble. Heroes battling heroes is the new template  for comic book movie creators that have run out of fresh ideas.

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