The Lake is causing waves.
E. W. Scripps Company has contacted a Racine station that branded itself as The Lake to assert its copyright related to the nickname.
Scripps station WLWK-FM abandoned the slogan and changed formats last week.
Steve Wexler, vice president of radio for Scripps, had no comment. He previously said no lawsuit had been filed.
WLWK changed its call letters to WKTI-FM (94.5) and switched from adult pop music to country music last Friday.
WMKQ changed its format to adult pop and adopted the slogan hours later. WMKQ, owned by Magnum Media, had previously been a country music station.
Scripps plans to continue to program the Lake’s adult variety format on 94.5 WLWK-FM HD3.
Tags: Magnum, Scripps, The Lake, WKTI, WLWK Posted by